Stop the clocks! Have you seen what’s happening? It’s absolutely unbelievable! Formula 1, the sport of kings, drama, and sheer, unadulterated speed, isn’t just growing—it’s exploding!
And the spark? It’s lit straight across the Atlantic! In the United States, the fanbase has surged by a staggering 26% year-on-year. And they’re not just watching—they’re playing! There’s been a 45% surge in Americans playing the F1 game. The magic, the mayhem, the story—it’s all been brought to life.
Netflix’s Drive to Survive didn’t just open the garage door; it blew it off its hinges! It showed the world the passion, the rivalries, and the heart-stopping drama behind the visor. And then—and then!—F1 put its pedal to the metal, bringing the circus to town with incredible races in Austin, the glamour of Miami, and the sheer spectacle of Las Vegas.
It proves a simple, magical formula: when you give people access and you tell them a brilliant story, you create a fandom!
And what a fandom it is! This isn’t just a niche club anymore. Look at the data! Globally, women now make up 41% of the entire fan base. And the fastest-growing group of all? It’s the 16-to-24-year-olds! The next generation is hooked, and that is fantastic news for the future of our sport.
Nowhere is this global magic more on display than the grand finale in Abu Dhabi. A colossal 192,000 people poured through the gates in 2024, with an incredible 70% of attendees flying in internationally!
And now… YOU COULD BE THERE!
That’s right! It’s an unbelievable opportunity! We are giving you the chance to win two tickets to the Abu Dhabi Grand Prix—a prize worth AED 7,000!
To be in with a chance to see the world’s greats battle under the lights, you just need to get your entry ticket for AED 49. It’s a tiny price to pay for a colossal, unforgettable experience!
BUT YOU MUST BE QUICK! The countdown is on! The winner will be announced on
November 20th!
The competition has now closed. We announced a lucky winner on the 20th
This sport is in high gear. Don’t miss your chance to be part of the magic!